Effective compliance addresses data privacy and security requirements no matter where your business is located, or what industry you belong to. At B2L we optimize business value from our products and services by adhering to necessary standards and policies. Hence, our cloud ecosystem is capable of providing a robust and scalable structure for safe processing of your, and your customer's data. All our products are GDPR compliant and come with in-built features that help you meet your compliance needs. GDPR-ready features in all B2L products are made available to all our customers worldwide. This means GDPR recommended principles for privacy and security of personal data have been extended to customers even outside the EU.

Our comprehensive GDPR program is supported by key privacy principles -- Accountability, Privacy by Design and Default, Data Minimization, Subject Access Rights, among others. Technology and operations related to the business are subject to regular sensitization programs.

Below are some aspects of the GDPR program at B2L, and how our products support customers in meeting their compliance obligations.

Principle What It Means B2L Aspects
Data collection, storage & processing Collect data, only for the purpose its needed for. That is, data collected for specific purposes/reasons cannot be further processed in a manner incompatible with those purposes/reasons. B2L products provides the convenience of enforcing your company’s defined limitations/policies through the product itself.
Data minimization Ensure data captured is adequate, relevant and limited to the purpose it’s collected for. Based on this principle, organizations must be sure they only store the exact amount of data required for their specific purpose. Our support products offer flexibility to build ticket/contact forms according to your needs. Choose what data to collect from customers and stay compliant.
Right to rectification Data controllers must ensure information remains accurate, valid and fit for purpose. To comply with this, organizations must institute a process and policies in place to address this right. If your customer reaches out requesting correction of their data, our products provide you the flexibility to meet this request via features within the product.
Right to portability Data subjects have the right to receive their personal data in a structured, commonly used and machine-readable format. They have the right to transmit this data to another vendor/company of their choice without hindrance from the existing vendor/company. Our products directly assist our customer's need to meet 'right to portability' requests from their customers. Both ‘customer’ and ‘ticket’ data can be exported from the product by users who have appropriate access rights.
Limitation to storage To ensure compliance, organizations must have control over storage and movement of data. This includes implementing and enforcing data retention policies and not allowing data to be stored in multiple places. Our support products offer flexibility of controlling access/permissions, thus enabling unauthorized access and protection of sensitive data.
Right to be forgotten Data subjects can request erasure of all personal data concerning them. And, the company/business has the obligation to erase all personal data of that individual without undue delay. B2L products help you respond to your customer’s request for permanent erasure of an individual’s data from within the product.
Confidential and secure Businesses must protect the integrity and privacy of data by making sure it's secure. An organization collecting and processing data is solely responsible for implementing appropriate security measures to protect the individuals data. B2L regularly evaluates enforcement of - security policies, utilization of dynamic access controls, identity verification of those accessing data, and implementation of protection mechanisms against data breach.
Accountability and liability Organizations must be able to demonstrate to governing bodies that they have taken necessary steps to protect an individual’s personal data. Be sure every step within the GDPR strategy can be pulled up as evidence. Our products help maintain an audit trail to enable you to provide evidence of appropriate actions taken on an individual’s request.

Some aspects of the GDPR program at B2L

Individual Rights, Subject Access, and Communication

B2L GDPR program thoroughly evaluates how B2L, both as a data controller and processor is placed with its existing procedures for readiness to provide rights of individuals under GDPR and assist customers in responding to data access requests from individuals.


Our leaders commit to support and provide guidelines for data protection compliance through a framework of standard policies and procedures.

Customer's Personal Data with B2L

B2L delivers on our customer’s privacy objective by maintaining processing records of customer’s data. Periodic and need based Privacy Impact Analysis (PIA) across data flow and process maps aids in keeping our program aligned with ever changing business and technology landscapes.

Lawful processing

B2L GDPR program emphasizes on transparency of data processed by establishing processes that help easily respond to requests from customers wanting to know what data B2L has about them. Information of what data is collected, stored and processed can be obtained from our Privacy Notice

Data Hosting

B2L ensures data is hosted within centers qualified by global IT standards and regulations. Providing multiple locations to host data (upon purchase of appropriate plans) to suit needs of its customers, B2L data centers are located in United States, Europe, India and Australia.

B2L Commitment to GDPR

B2L is committed to providing secure products and services by implementing and adhering to prescribed compliance policies, both as a data controller and processor. The enforcement of GDPR is critical to our mission of providing EU and all our global customers with safe and dependable business software suite. In support of this commitment, B2L extends the same level of privacy and security to all its customers worldwide, irrespective of location.

For more information or questions about the B2L Privacy Notice.